Hex color #00007c looks similar to "Navy blue". It's described as "blue". When people from western culture see blue in marketing, they might associate it with: peace, appetite-curbing, a sense of security or trust, finance, and widely-used. The color typically isn't associated with clothing. McDonald’s is using a color close to Navy blue in their branding. (Explore brands using Navy blue). |
In RGB colorspace, the hexadecimal color #00007c is created using 0% red, 0% green, and 48.6% blue. In CMYK colorspace, you can make the color using 100% cyan, 100% magenta, 0% yellow, and 51.4% black.
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RGB Composition
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CMYK Composition
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#00007c is made up of R: 0, G: 0, B: 124 in RGB colorspace and C: 100, M:100, Y:0, K:51.37 in CMYK colorspace. Its decimal value is 124 and the closest web-safe color code to it is #000066. Its closest named color is "Navy blue". White should be used ontop of #00007c to ensure the best legibility.
Here's a color conversion chart. It contains technical information about the hex color #00007c. If you're a programmer, view the code snippets section for prepared language syntax.
| hex | #00007c |
| Websafe hex | #000066 |
| rgb | 0, 0, 124 |
| rgb percent (%) | 0%, 0%, 48.44% |
| rgba | R: 0, G: 0, B: 124, A: 1.0 |
| CMYK | C: 100, M:100, Y:0, K:51.37 |
| hsv | 240, 100, 24.31 |
| hsb | 240, 100, 48.63 |
| luma | 14.012 |
| Black or white text? | #ffffff |
| Adobe RGB | 1, 0, 121 |
| Closest named color | Navy blue |
| Hunter-Lab | 12.06, 33.9, -89.69 |
| CIE-L*ab | 12.32, 46.43, -63.24 |
| CIE-L*Ch(ab) | 12.32, 78.46, 306.29 |
| CIE-L*uv | 12.32, -3.59, -49.72° |
Some colors work better together. Here, you'll find color harmonies and schemes specific to the hex color #00007c. These color palettes have been mathematically proven to pair well in designs.
The Complimentary color scheme is made up of two colors. These two colors are opposite one another in the color spectrum. The first color is called the "base" #00007c and the second color is called the "compliment" #7c7c00.
The Split Complimentary color scheme is made up of three colors. The base color #00007c is paired with the two colors to the left and the right of compliment color #7c7c00.
The Triadic color scheme is made up of three colors. When viewed on a color wheel, all three colors are spaced evenly (120°) apart.
The Tetradic color scheme is made up of four colors. When viewed on a color wheel, all four colors are spaced evenly (90°) apart.
The Analagous color scheme is made up of three colors. The three colors sit next to one another on the color wheel. The palette is made in similar fashion to how the Split Complimentary palette is made. However, the two secondary colors are adjacent to the base, not the compliment.
When designing or marketing products, especially on a worldwide platform like Amazon, color is important. This section contains links to Amazon products that have some relation to one of the attributes of the color #00007c: "a sense of security or trust".
Seeing darker, lighter, and tinted variations of the hex color #00007c can help you with your creative processes. Remember, you can click on a color to be taken to its own page full of unique color information.
Darker shades are produced by blending #00007c with black #000000.
Lighter shades are produced by blending #00007c with white #FFFFFF.
Tones are produced by blending #00007c with gray #808080.
A color gradient may also be known as color progression or a color ramp. A gradient is the gradual transition of one color into another. This section showcases gradients featuring #00007c as the base color. The secondary colors come from the Color Harmonies section above.
Below each gradient is the CSS color code that was used to create it. You can copy and paste it so it can be used in designs of your own.
Seeing #00007c on a computer or phone screen is much different than how it may appear in the real world. Shown here are 20 different environment types and how #00007c could potentially look inside each of them, given perfect conditions. For example, #00007c appears as #190077 when in old daylight and as #001096 when in white fluorescent.
Colors that have names have reached a point of status where they're more than just a hex code: they're real-world associated. View a list of all 1,500+ named colors.
#00007c might be precisely the color you're looking for. But, the colors below are a close match. What's better is that they're named colors, meaning chances are there's more information about them. If you feel like taking a slight deviation in hue, click a color below to learn about why it's so unique.
Looking for something completely different? Try a well-documented complimentary color. The named colors below have been calculated to be the furthest colors from #00007c. Click on the colors to explore their unique information.
Colors are important to brands and the messages they convey. Brand recognition and colors go hand-in-hand. Knowing what brands are using #00007c, or a color similar, can help you in determining whether the color is appropriate to your design.
McDonald’s uses the color #05007b |
Here you can easily copy-and-paste formatted color code for use with your favorite programming/markup languages like HTML/CSS, Java, Objective-C, and GameMaker Language.
| HTML, CSS | #00007c |
| Java | new Color(0, 0, 124) |
| .NET | Color.FromArgb(255, 0, 0, 124); |
| Objective-C | [UIColor colorWithRed:0 green:0 blue:0.4863 alpha:1.00000]; |
| OpenGL | glColor3f(0f, 0f, 0.4863f); |
| Swift | UIColor(red:0, green:0, blue:0.4863, alpha:1.00000) |
| GameMaker Language (GML) | $7C0000 |
| Python | Color('#00007c') |
This useful chart contains technical information about the hexadecimal color #00007c. For example, the direct decimal conversion is 124 while the individual RGB conversions are: 0, 0, 124.
| Base | Red | Green | Blue |
| Binary | 00000000 | 00000000 | 01111100 |
| Hex | 00 | 00 | 7c |
| Octal | 0 | 0 | 174 |
| Decimal | 0 | 0 | 124 |
If you're considering using #00007c in a logo or design, you can quickly reference below to see how various symbols, icons, and emblems look.
We learned earlier that White-colored text should be used on a #00007c colored background for best readability. But, you can be the judge of that by looking at the examples below.
This text is hex color #00007c on a solid black (#000000) background. |
This text is hex color #00007c on a solid white (#ffffff) background. |
This text is solid black (#000000) on a solid hex color #00007c background. |
This text is solid white (#ffffff) on a solid hex color #00007c background. |
This text is hex color #00007c on a striped black (#000000) and white (#ffffff) background. |
This text is hex color #00007c on a striped gray (#808080) and white (#ffffff) background. |
This text is solid black (#000000) on a striped hex color #00007c and white (#ffffff) background. |
This text is solid white (#ffffff) on a striped hex color #00007c and white (#ffffff) background. |
If you're a web developer, you might find it useful to see elements like buttons and check boxes in the color #00007c.
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