Hex color #000101 may be mistaken for "Black". It's described as "black". When people spot the color black in marketing, they may think of some of the following attributes: prestige, not being economical, emphasis on performance, transportation and cars, and being formal. The color typically isn't associated with energy. Panasonic, San Francisco 49ers, and 68 others are using a color close to Black in their branding. (Explore brands using Black).
In RGB colorspace, the hexadecimal color #000101 is created using 0% red, 0.4% green, and 0.4% blue. In CMYK colorspace, you can make the color using 100% cyan, 0% magenta, 0% yellow, and 99.6% black.
#000101 is made up of R: 0, G: 1, B: 1 in RGB colorspace and C: 100, M:0, Y:0, K:99.61 in CMYK colorspace. Its decimal value is 257 and the closest web-safe color code to it is #000000. Its closest named color is "Black". White should be used ontop of #000101 to ensure the best legibility.
Here's a color conversion chart. It contains technical information about the hex color #000101. If you're a programmer, view the code snippets section for prepared language syntax.
0, 1, 1
rgb percent (%)
0%, 0.39%, 0.39%
R: 0, G: 1, B: 1, A: 1.0
C: 100, M:0, Y:0, K:99.61
180, 100, 0.2
180, 100, 0.39
Black or white text?
4, 6, 6
Closest named color
1.55, -0.75, -0.26
0.22, -0.26, -0.09
0.22, 0.28, 199.42
0.22, -0.17, -0.04°
Some colors work better together. Here, you'll find color harmonies and schemes specific to the hex color #000101. These color palettes have been mathematically proven to pair well in designs.
The Complimentary color scheme is made up of two colors. These two colors are opposite one another in the color spectrum. The first color is called the "base" #000101 and the second color is called the "compliment" #000000.
Design Tip: Complimentary colors do the job if you want an element to really stand out!
The Split Complimentary color scheme is made up of three colors. The base color #000101 is paired with the two colors to the left and the right of compliment color #000000.
Design Tip: The two secondary colors make for great accent and highlight colors in your design.
The Triadic color scheme is made up of three colors. When viewed on a color wheel, all three colors are spaced evenly (120°) apart.
Design Tip: Use this color scheme carefully and spend time balancing where and when each color is used.
The Tetradic color scheme is made up of four colors. When viewed on a color wheel, all four colors are spaced evenly (90°) apart.
Design Tip: The Tetradic color scheme is a highly-aggressive color scheme as all four colors fight for dominance.
The Analagous color scheme is made up of three colors. The three colors sit next to one another on the color wheel. The palette is made in similar fashion to how the Split Complimentary palette is made. However, the two secondary colors are adjacent to the base, not the compliment.
Design Tip: This color scheme typically doesn't produce tension as all three colors tend to be either warm or cold.
Seeing darker, lighter, and tinted variations of the hex color #000101 can help you with your creative processes. Remember, you can click on a color to be taken to its own page full of unique color information.
Darker shades are produced by blending #000101 with black #000000.
Lighter shades are produced by blending #000101 with white #FFFFFF.
Tones are produced by blending #000101 with gray #808080.
A color gradient may also be known as color progression or a color ramp. A gradient is the gradual transition of one color into another. This section showcases gradients featuring #000101 as the base color. The secondary colors come from the Color Harmonies section above.
Below each gradient is the CSS color code that was used to create it. You can copy and paste it so it can be used in designs of your own.
Seeing #000101 on a computer or phone screen is much different than how it may appear in the real world. Shown here are 20 different environment types and how #000101 could potentially look inside each of them, given perfect conditions. For example, #000101 appears as #000101 when in northern sky daylight and as #000101 when in daylight fluorescent.
Old direct sunlight at noon
ICC profile PCS
Daylight, sRGB, Adobe-RGB
North sky daylight
Warm White Fluorescent
Lite White Fluorescent
Daylight fluorescent, D65 simulator
Sylvania F40, D50 simulator
Cool White Fluorescent
Ultralume 50, Philips TL85
Ultralume 40, Philips TL84
Ultralume 30, Philips TL83
Data used in calculating these colors comes courtesy of Easy RGB.
#000101 might be precisely the color you're looking for. But, the colors below are a close match. What's better is that they're named colors, meaning chances are there's more information about them. If you feel like taking a slight deviation in hue, click a color below to learn about why it's so unique.
French Middle Red Purple
Furthest named colors to #000101
Looking for something completely different? Try a well-documented complimentary color. The named colors below have been calculated to be the furthest colors from #000101. Click on the colors to explore their unique information.
Colors are important to brands and the messages they convey. Brand recognition and colors go hand-in-hand. Knowing what brands are using #000101, or a color similar, can help you in determining whether the color is appropriate to your design.
There's over 50 brands in our database using a hex color close to #000101. It's one of the most popular color codes and seems to be more than just a trend.