Hex color #00010b is close to the color named "Black". It's categorized as "black". When people from western culture see black in ads, the following may come to mind: having value, modernism, sports or competition, clothing, and being bold. The color typically isn't associated with energy. The Times, LastPass, and 68 others are using a color close to Black in their branding. (Explore brands using Black).
In RGB colorspace, the hexadecimal color #00010b is created using 0% red, 0.4% green, and 4.3% blue. In CMYK colorspace, you can make the color using 100% cyan, 90.9% magenta, 0% yellow, and 95.7% black.
#00010b is made up of R: 0, G: 1, B: 11 in RGB colorspace and C: 100, M:90.91, Y:0, K:95.69 in CMYK colorspace. Its decimal value is 267 and the closest web-safe color code to it is #000000. Its closest named color is "Black". White should be used ontop of #00010b to ensure the best legibility.
Here's a color conversion chart. It contains technical information about the hex color #00010b. If you're a programmer, view the code snippets section for prepared language syntax.
0, 1, 11
rgb percent (%)
0%, 0.39%, 4.3%
R: 0, G: 1, B: 11, A: 1.0
C: 100, M:90.91, Y:0, K:95.69
234.55, 100, 2.16
234.55, 100, 4.31
Black or white text?
4, 6, 19
Closest named color
2.14, 2.34, -7.81
0.41, 1.13, -3.89
0.41, 4.05, 286.25
0.41, -0.18, -1.23°
Some colors work better together. Here, you'll find color harmonies and schemes specific to the hex color #00010b. These color palettes have been mathematically proven to pair well in designs.
The Complimentary color scheme is made up of two colors. These two colors are opposite one another in the color spectrum. The first color is called the "base" #00010b and the second color is called the "compliment" #0a0900.
Design Tip: It's not a good idea to use one of these colors for text and the other for the background.
The Split Complimentary color scheme is made up of three colors. The base color #00010b is paired with the two colors to the left and the right of compliment color #0a0900.
Design Tip: If you're new to designing, basing your color choices off the Split Complimentary color scheme is a good idea; it's not as easy to mess up the color pairing when it's being used.
The Triadic color scheme is made up of three colors. When viewed on a color wheel, all three colors are spaced evenly (120°) apart.
Design Tip: This color scheme tends to produce colors that are quite vibrant, regardless of saturation.
The Tetradic color scheme is made up of four colors. When viewed on a color wheel, all four colors are spaced evenly (90°) apart.
Design Tip: Find balance between the warm and cold colors if you desire to use the Tetradic color scheme in your design.
The Analagous color scheme is made up of three colors. The three colors sit next to one another on the color wheel. The palette is made in similar fashion to how the Split Complimentary palette is made. However, the two secondary colors are adjacent to the base, not the compliment.
Design Tip: Analagous colors often appear in nature. If you're designing with the outdoors in mind, keep this color harmony at your disposal.
Seeing darker, lighter, and tinted variations of the hex color #00010b can help you with your creative processes. Remember, you can click on a color to be taken to its own page full of unique color information.
Darker shades are produced by blending #00010b with black #000000.
Lighter shades are produced by blending #00010b with white #FFFFFF.
Tones are produced by blending #00010b with gray #808080.
A color gradient may also be known as color progression or a color ramp. A gradient is the gradual transition of one color into another. This section showcases gradients featuring #00010b as the base color. The secondary colors come from the Color Harmonies section above.
Below each gradient is the CSS color code that was used to create it. You can copy and paste it so it can be used in designs of your own.
Seeing #00010b on a computer or phone screen is much different than how it may appear in the real world. Shown here are 20 different environment types and how #00010b could potentially look inside each of them, given perfect conditions. For example, #00010b appears as #01010a when in northern sky daylight and as #000110 when in white fluorescent.
Old direct sunlight at noon
ICC profile PCS
Daylight, sRGB, Adobe-RGB
North sky daylight
Warm White Fluorescent
Lite White Fluorescent
Daylight fluorescent, D65 simulator
Sylvania F40, D50 simulator
Cool White Fluorescent
Ultralume 50, Philips TL85
Ultralume 40, Philips TL84
Ultralume 30, Philips TL83
Data used in calculating these colors comes courtesy of Easy RGB.
#00010b might be precisely the color you're looking for. But, the colors below are a close match. What's better is that they're named colors, meaning chances are there's more information about them. If you feel like taking a slight deviation in hue, click a color below to learn about why it's so unique.
French Middle Red Purple
Furthest named colors to #00010b
Looking for something completely different? Try a well-documented complimentary color. The named colors below have been calculated to be the furthest colors from #00010b. Click on the colors to explore their unique information.
Colors are important to brands and the messages they convey. Brand recognition and colors go hand-in-hand. Knowing what brands are using #00010b, or a color similar, can help you in determining whether the color is appropriate to your design.
There's over 50 brands in our database using a hex color close to #00010b. It's one of the most popular color codes and seems to be more than just a trend.