2020 Colors
A comprehensive guide to hex color #00012d

About hex color #00012d - near-Cetacean blue

Hex color #00012d almost matches the color named "Cetacean blue". It's labeled as "blue". When people from western culture see blue in marketing, they might associate it with: serenity, coldness, a sense of security or trust, finance, and widely-used. The color typically isn't associated with clothing. Disney XD is using a color close to Cetacean blue in their branding. (Explore brands using Cetacean blue).

In RGB colorspace, the hexadecimal color #00012d is created using 0% red, 0.4% green, and 17.6% blue. In CMYK colorspace, you can make the color using 100% cyan, 97.8% magenta, 0% yellow, and 82.4% black.
 

RGB Composition
   
0%
 
0.4%
 
17.6%
   
    R   G   B    
CMYK Composition
 
100%
 
97.8%
 
0%
82.4%
 
  C   M   Y   K  

#00012d is made up of R: 0, G: 1, B: 45 in RGB colorspace and C: 100, M:97.78, Y:0, K:82.35 in CMYK colorspace. Its decimal value is 301 and the closest web-safe color code to it is #000033. Its closest named color is "Cetacean blue". White should be used ontop of #00012d to ensure the best legibility.

Here's a color conversion chart. It contains technical information about the hex color #00012d. If you're a programmer, view the code snippets section for prepared language syntax.

hex #00012d
Websafe hex #000033
rgb 0, 1, 45
rgb percent (%) 0%, 0.39%, 17.58%
rgba R: 0, G: 1, B: 45, A: 1.0
CMYK C: 100, M:97.78, Y:0, K:82.35
hsv 238.67, 100, 8.82
hsb 238.67, 100, 17.65
luma 5.672
Black or white text? #ffffff
Adobe RGB 4, 6, 48
Closest named color Cetacean blue
Hunter-Lab 4.6, 11.2, -30.39
CIE-L*ab 1.91, 11.63, -25.95
CIE-L*Ch(ab) 1.91, 28.44, 294.13
CIE-L*uv 1.91, -0.59, -7.39°

Some colors work better together. Here, you'll find color harmonies and schemes specific to the hex color #00012d. These color palettes have been mathematically proven to pair well in designs.
 

Complimentary

The Complimentary color scheme is made up of two colors. These two colors are opposite one another in the color spectrum. The first color is called the "base" #00012d and the second color is called the "compliment" #2d2b00.

Design Tip: It's not unusual for complimentary colors to appear jarring given their contrast, so be sure to tweak vibrancies to your liking.

#2d2b00
#00012d

Split Complimentary

The Split Complimentary color scheme is made up of three colors. The base color #00012d is paired with the two colors to the left and the right of compliment color #2d2b00.

Design Tip: If you're new to designing, basing your color choices off the Split Complimentary color scheme is a good idea; it's not as easy to mess up the color pairing when it's being used.

#182d00
#00012d
#2d1500

Triadic

The Triadic color scheme is made up of three colors. When viewed on a color wheel, all three colors are spaced evenly (120°) apart.

Design Tip: Similar to the Split Complimentary color scheme, it's smart to use the secondary colors for accents and highlights.

#012d00
#00012d
#2d0001

Tetradic

The Tetradic color scheme is made up of four colors. When viewed on a color wheel, all four colors are spaced evenly (90°) apart.

Design Tip: Find balance between the warm and cold colors if you desire to use the Tetradic color scheme in your design.

#002d2b
#2d2b00
#2d0001
#00012d

Analagous

The Analagous color scheme is made up of three colors. The three colors sit next to one another on the color wheel. The palette is made in similar fashion to how the Split Complimentary palette is made. However, the two secondary colors are adjacent to the base, not the compliment.

Design Tip: This color scheme typically doesn't produce tension as all three colors tend to be either warm or cold.

#00182d
#00012d
#15002d

When designing or marketing products, especially on a worldwide platform like Amazon, color is important. This section contains links to Amazon products that have some relation to one of the attributes of the color #00012d: "a sense of security or trust".
 

Please note that 2020 Colours will receive commission for purchases made through the affiliate links above. This page's Amazon links are paid advertisements and are not endoresements or reviews of the product.

Seeing darker, lighter, and tinted variations of the hex color #00012d can help you with your creative processes. Remember, you can click on a color to be taken to its own page full of unique color information.
 

Darker shades

Darker shades are produced by blending #00012d with black #000000.

#000009
#00000d
#000012
#000016
#00001b
#00001f
#000024
#000028

Lighter shades

Lighter shades are produced by blending #00012d with white #FFFFFF.

#333357
#4c4d6c
#666681
#7f8096
#9999ab
#b2b2c0
#ccccd5
#e5e5ea

Tones

Tones are produced by blending #00012d with gray #808080.

#66666f
#595967
#4c4d5e
#404056
#33334e
#262745
#191a3d
#0c0d35

A color gradient may also be known as color progression or a color ramp. A gradient is the gradual transition of one color into another. This section showcases gradients featuring #00012d as the base color. The secondary colors come from the Color Harmonies section above.

Below each gradient is the CSS color code that was used to create it. You can copy and paste it so it can be used in designs of your own.

For more information on how to apply gradients, visit the w3schools.com page on CSS gradients.

Seeing #00012d on a computer or phone screen is much different than how it may appear in the real world. Shown here are 20 different environment types and how #00012d could potentially look inside each of them, given perfect conditions. For example, #00012d appears as #00012f when in old direct sunlight at noon and as #000338 when in white fluorescent.

Incandescent/tungsten
Old direct sunlight at noon
Old daylight
ICC profile PCS
Mid-morning daylight
Daylight, sRGB, Adobe-RGB
North sky daylight
Equal energy
Daylight Fluorescent
Cool fluorescent
White Fluorescent
Warm White Fluorescent
Daylight Fluorescent
Lite White Fluorescent
Daylight fluorescent, D65 simulator
Sylvania F40, D50 simulator
Cool White Fluorescent
Ultralume 50, Philips TL85
Ultralume 40, Philips TL84
Ultralume 30, Philips TL83
Data used in calculating these colors comes courtesy of Easy RGB.

Colors that have names have reached a point of status where they're more than just a hex code: they're real-world associated. View a list of all 1,500+ named colors.

Closest named colors to #00012d

#00012d might be precisely the color you're looking for. But, the colors below are a close match. What's better is that they're named colors, meaning chances are there's more information about them. If you feel like taking a slight deviation in hue, click a color below to learn about why it's so unique.

Cetacean blue
Maastricht Blue
French Middle Red Purple
Chinese black
Vampire black
Oxford blue
Eerie black
Smoky black

Furthest named colors to #00012d

Looking for something completely different? Try a well-documented complimentary color. The named colors below have been calculated to be the furthest colors from #00012d. Click on the colors to explore their unique information.

White
Baby powder
Lotion
Snow
Tooth
Milk
Ivory
Ghost white

Colors are important to brands and the messages they convey. Brand recognition and colors go hand-in-hand. Knowing what brands are using #00012d, or a color similar, can help you in determining whether the color is appropriate to your design.

Disney XD uses the color #0d0735

#0d0735
#0af167
#39eafd
#520099
#ee70a6
#f5f5f5
  
Brand data comes courtesy of Brand Colors. Brands linked may not be suitable for all ages and in no way affiliated with 2020 Colors.

Here you can easily copy-and-paste formatted color code for use with your favorite programming/markup languages like HTML/CSS, Java, Objective-C, and GameMaker Language.

HTML, CSS #00012d
Java new Color(0, 1, 45)
.NET Color.FromArgb(255, 0, 1, 45);
Objective-C [UIColor colorWithRed:0 green:0.0039 blue:0.1765 alpha:1.00000];
OpenGL glColor3f(0f, 0.0039f, 0.1765f);
Swift UIColor(red:0, green:0.0039, blue:0.1765, alpha:1.00000)
GameMaker Language (GML) $2D0100
Python Color('#00012d')

This useful chart contains technical information about the hexadecimal color #00012d. For example, the direct decimal conversion is 301 while the individual RGB conversions are: 0, 1, 45.

BaseRedGreenBlue
Binary000000000000000100101101
Hex00012d
Octal0155
Decimal0145

If you're considering using #00012d in a logo or design, you can quickly reference below to see how various symbols, icons, and emblems look.

Icons courtesy of Font Awesome.

We learned earlier that White-colored text should be used on a #00012d colored background for best readability. But, you can be the judge of that by looking at the examples below.

This text is hex color #00012d on a solid black (#000000) background.

This text is hex color #00012d on a solid white (#ffffff) background.

This text is solid black (#000000) on a solid hex color #00012d background.

This text is solid white (#ffffff) on a solid hex color #00012d background.

This text is hex color #00012d on a striped black (#000000) and white (#ffffff) background.

This text is hex color #00012d on a striped gray (#808080) and white (#ffffff) background.

This text is solid black (#000000) on a striped hex color #00012d and white (#ffffff) background.

This text is solid white (#ffffff) on a striped hex color #00012d and white (#ffffff) background.

Patterns courtesy of Hero Patterns.

If you're a web developer, you might find it useful to see elements like buttons and check boxes in the color #00012d.

Buttons

The HTML and CSS used to create these elements comes from w3schools.com.
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