2020 Colors
A comprehensive guide to hex color #004eb5

About hex color #004eb5 - near-Absolute Zero

Hex color #004eb5 greatly resembles "Absolute Zero". It's categorized as "blue". When people from western culture see blue in marketing, they might associate it with: peace, offices, a sense of security or trust, finance, and widely-used. It's rarely tied to food and restaurants. British Airways, University at Buffalo, and 8 others are using a color close to Absolute Zero in their branding. (Explore brands using Absolute Zero).

In RGB colorspace, the hexadecimal color #004eb5 is created using 0% red, 30.6% green, and 71% blue. In CMYK colorspace, you can make the color using 100% cyan, 56.9% magenta, 0% yellow, and 29% black.
 

RGB Composition
   
0%
 
30.6%
 
71%
   
    R   G   B    
CMYK Composition
 
100%
 
56.9%
 
0%
29%
 
  C   M   Y   K  

#004eb5 is made up of R: 0, G: 78, B: 181 in RGB colorspace and C: 100, M:56.91, Y:0, K:29.02 in CMYK colorspace. Its decimal value is 20149 and the closest web-safe color code to it is #0066cc. Its closest named color is "Absolute Zero". White should be used ontop of #004eb5 to ensure the best legibility.

Here's a color conversion chart. It contains technical information about the hex color #004eb5. If you're a programmer, view the code snippets section for prepared language syntax.

hex #004eb5
Websafe hex #0066cc
rgb 0, 78, 181
rgb percent (%) 0%, 30.47%, 70.7%
rgba R: 0, G: 78, B: 181, A: 1.0
CMYK C: 100, M:56.91, Y:0, K:29.02
hsv 214.14, 100, 35.49
hsb 214.14, 100, 70.98
luma 66.239
Black or white text? #ffffff
Adobe RGB 45, 79, 177
Closest named color Absolute Zero
Hunter-Lab 29.64, 16.61, -73.25
CIE-L*ab 35.57, 21.87, -59.88
CIE-L*Ch(ab) 35.57, 63.75, 290.06
CIE-L*uv 35.57, -17.68, -84.72°

Some colors work better together. Here, you'll find color harmonies and schemes specific to the hex color #004eb5. These color palettes have been mathematically proven to pair well in designs.
 

Complimentary

The Complimentary color scheme is made up of two colors. These two colors are opposite one another in the color spectrum. The first color is called the "base" #004eb5 and the second color is called the "compliment" #b56600.

Design Tip: It's not a good idea to use one of these colors for text and the other for the background.

#b56600
#004eb5

Split Complimentary

The Split Complimentary color scheme is made up of three colors. The base color #004eb5 is paired with the two colors to the left and the right of compliment color #b56600.

Design Tip: If you're new to designing, basing your color choices off the Split Complimentary color scheme is a good idea; it's not as easy to mess up the color pairing when it's being used.

#a8b500
#004eb5
#b50c00

Triadic

The Triadic color scheme is made up of three colors. When viewed on a color wheel, all three colors are spaced evenly (120°) apart.

Design Tip: Similar to the Split Complimentary color scheme, it's smart to use the secondary colors for accents and highlights.

#4eb500
#004eb5
#b5004e

Tetradic

The Tetradic color scheme is made up of four colors. When viewed on a color wheel, all four colors are spaced evenly (90°) apart.

Design Tip: The Tetradic color scheme is a highly-aggressive color scheme as all four colors fight for dominance.

#00b566
#b56600
#b5004e
#004eb5

Analagous

The Analagous color scheme is made up of three colors. The three colors sit next to one another on the color wheel. The palette is made in similar fashion to how the Split Complimentary palette is made. However, the two secondary colors are adjacent to the base, not the compliment.

Design Tip: This color scheme typically doesn't produce tension as all three colors tend to be either warm or cold.

#00a8b5
#004eb5
#0c00b5

When designing or marketing products, especially on a worldwide platform like Amazon, color is important. This section contains links to Amazon products that have some relation to one of the attributes of the color #004eb5: "health care".
 

Please note that 2020 Colours will receive commission for purchases made through the affiliate links above. This page's Amazon links are paid advertisements and are not endoresements or reviews of the product.

Seeing darker, lighter, and tinted variations of the hex color #004eb5 can help you with your creative processes. Remember, you can click on a color to be taken to its own page full of unique color information.
 

Darker shades

Darker shades are produced by blending #004eb5 with black #000000.

#000f24
#001736
#001f48
#00275a
#002e6c
#00367e
#003e90
#0046a2

Lighter shades

Lighter shades are produced by blending #004eb5 with white #FFFFFF.

#3371c3
#4c83cb
#6694d2
#7fa6da
#99b8e1
#b2c9e8
#ccdbf0
#e5edf7

Tones

Tones are produced by blending #004eb5 with gray #808080.

#66768a
#59718f
#4c6c95
#40679a
#33629f
#265da5
#1958aa
#0c53af

A color gradient may also be known as color progression or a color ramp. A gradient is the gradual transition of one color into another. This section showcases gradients featuring #004eb5 as the base color. The secondary colors come from the Color Harmonies section above.

Below each gradient is the CSS color code that was used to create it. You can copy and paste it so it can be used in designs of your own.

For more information on how to apply gradients, visit the w3schools.com page on CSS gradients.

Seeing #004eb5 on a computer or phone screen is much different than how it may appear in the real world. Shown here are 20 different environment types and how #004eb5 could potentially look inside each of them, given perfect conditions. For example, #004eb5 appears as #2e4cad when in old daylight and as #0055dd when in white fluorescent.

Incandescent/tungsten
Old direct sunlight at noon
Old daylight
ICC profile PCS
Mid-morning daylight
Daylight, sRGB, Adobe-RGB
North sky daylight
Equal energy
Daylight Fluorescent
Cool fluorescent
White Fluorescent
Warm White Fluorescent
Daylight Fluorescent
Lite White Fluorescent
Daylight fluorescent, D65 simulator
Sylvania F40, D50 simulator
Cool White Fluorescent
Ultralume 50, Philips TL85
Ultralume 40, Philips TL84
Ultralume 30, Philips TL83
Data used in calculating these colors comes courtesy of Easy RGB.

Colors that have names have reached a point of status where they're more than just a hex code: they're real-world associated. View a list of all 1,500+ named colors.

Closest named colors to #004eb5

#004eb5 might be precisely the color you're looking for. But, the colors below are a close match. What's better is that they're named colors, meaning chances are there's more information about them. If you feel like taking a slight deviation in hue, click a color below to learn about why it's so unique.

Absolute Zero
Cobalt blue
Sapphire
Royal azure
Philippine blue
Green-blue
Denim
Medium Persian blue

Furthest named colors to #004eb5

Looking for something completely different? Try a well-documented complimentary color. The named colors below have been calculated to be the furthest colors from #004eb5. Click on the colors to explore their unique information.

Yellow
Lemon glacier
Lemon
Neon yellow
Yellow Sunshine
Cadmium yellow
Christmas yellow
Yellow rose

Colors are important to brands and the messages they convey. Brand recognition and colors go hand-in-hand. Knowing what brands are using #004eb5, or a color similar, can help you in determining whether the color is appropriate to your design.

Sherwin-Williams uses the color #0168b3

#0168b3
#ee3e34
  

Continental AG uses the color #004eaf

#000000
#004eaf
#00a5dc
#057855
#2db928
#737373
#969696
#cdcdcd
#f0f0f0
#ff2d37
#ffa500
 

University at Buffalo uses the color #005bbb

#005bbb
#002f56
#006570
#00a69c
#2f9fd0
#666666
#6da04b
#990000
#ad841f
#e4e4e4
#e56a54
#ebec00
#ffc72c
   

British Airways uses the color #075aaa

#075aaa
#01295c
#a7a9ac
#aca095
#b9cfed
#eb2226
#efe9e5
 

Burger King uses the color #0066b2

#0066b2
#ec1c24
#ed7902
#fdbd10

Western Digital uses the color #0067b3

#0067b3
#003369
#005195
#028948
#9d0a0e
#ffd400
  

Wikimedia uses the color #0063bf

#0063bf
#339966
#990000
 

GVB uses the color #0863b5

#0863b5
#009ee3
#13a538
#954a97
#e3001f
#e50064
#f39100
#fec600

University of Kentucky uses the color #005daa

#005daa
   

Samsung uses the color #0057b8

#0057b8
#009ca6
#00a9e0
#00b140
#0689d8
#1428a0
#685bc7
#75787b
#c800a1
#e4002b
#ff6900
#ffc600
Brand data comes courtesy of Brand Colors. Brands linked may not be suitable for all ages and in no way affiliated with 2020 Colors.

Here you can easily copy-and-paste formatted color code for use with your favorite programming/markup languages like HTML/CSS, Java, Objective-C, and GameMaker Language.

HTML, CSS #004eb5
Java new Color(0, 78, 181)
.NET Color.FromArgb(255, 0, 78, 181);
Objective-C [UIColor colorWithRed:0 green:0.3059 blue:0.7098 alpha:1.00000];
OpenGL glColor3f(0f, 0.3059f, 0.7098f);
Swift UIColor(red:0, green:0.3059, blue:0.7098, alpha:1.00000)
GameMaker Language (GML) $B54E00
Python Color('#004eb5')

This useful chart contains technical information about the hexadecimal color #004eb5. For example, the direct decimal conversion is 20149 while the individual RGB conversions are: 0, 78, 181.

BaseRedGreenBlue
Binary000000000100111010110101
Hex004eb5
Octal0116265
Decimal078181

If you're considering using #004eb5 in a logo or design, you can quickly reference below to see how various symbols, icons, and emblems look.

Icons courtesy of Font Awesome.

We learned earlier that White-colored text should be used on a #004eb5 colored background for best readability. But, you can be the judge of that by looking at the examples below.

This text is hex color #004eb5 on a solid black (#000000) background.

This text is hex color #004eb5 on a solid white (#ffffff) background.

This text is solid black (#000000) on a solid hex color #004eb5 background.

This text is solid white (#ffffff) on a solid hex color #004eb5 background.

This text is hex color #004eb5 on a striped black (#000000) and white (#ffffff) background.

This text is hex color #004eb5 on a striped gray (#808080) and white (#ffffff) background.

This text is solid black (#000000) on a striped hex color #004eb5 and white (#ffffff) background.

This text is solid white (#ffffff) on a striped hex color #004eb5 and white (#ffffff) background.

Patterns courtesy of Hero Patterns.

If you're a web developer, you might find it useful to see elements like buttons and check boxes in the color #004eb5.

Buttons

The HTML and CSS used to create these elements comes from w3schools.com.
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